Howard Stern will be taking his show to satellite radio after his contract with Viacom expires in 2006. This is a boon for Sirius Satellite Radio who will air Stern’s show, but satellite radio should benefit from the move altogether.

It will be interesting to see how this will affect broadcast radio. I haven’t listened to radio in years because the programming is horrible. I’ve been interested in satellite radio because the thought of actually listening to music rather than commercials turns me on. Having Stern uncensored will possibly be the thing that will get people to subscribe to the service.

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