LeBron James, the high school basketball phenom, just signed an endorsement deal with Nike worth over $90 million over seven years. This comes just two days before the draft, when James will find out where he will play with his new shoes. I wonder what it must be like to know that you’ll make $13 million a year for seven years, guaranteed, above and beyond your salary. In contrast, Michael Jordan’s first shoe contract in 1984 was worth $2.5 million over five years. Jordan got only half a mil a year! This kid will be making 26 times more money than MJ did 20 years ago–times really have changed. I hope this kid can live up to expectations, or people are going to want their money back.


  1. And in a hastily called news conference, President Bush called upon Congress to immediately end “the unfair taxation of insane endorsement deals.” President Bush made the request while appearing in the Rose Garden with Tiger Woods, LeBron James, and The Taco Bell Dog.

    #1 by Larry — May 22, 2003 @ 4:37 am

  2. This is totally insane! I heard today that the amount of money this kid gets is guaranteed, even if he falls and breaks both legs.

    Ultimately, no matter what he does, short of averaging 30 points per game this season, he will be an utter disappointment for all.

    By the way, his two chances of averaging more than 15 points per game this season–slim and none.

    #2 by Nugget — May 23, 2003 @ 2:27 am

  3. Hmm, got any stock tips? I want to know what to short ;-)

    #3 by BillyBreen — January 14, 2004 @ 10:52 am

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